2 Mar
28 Feb
Suicide in Cyberspace -Your Outward Links Can Kill Your Rankings
Link building strategies have, for most people for a long time, revolved around reciprocal link exchanges. Whilst most people understand that links are important, they generally don’t understand why this is so. In a nutshell, a link to your site has traditionally been accepted by Search Engines as a vote for your site. A link from a topic or theme-related site to yours is better than a link from a site having a completely different topic. An important site’s link to yours carries more weight – for example from The Open Directory, or Yahoo Directory. All pretty straightforward…
16 Feb
Top Five Internal Linking Tactics To Get Top Google Rankings
If you’re a website owner and are not following these five tactics for correctly linking your website together then you’re losing Google traffic as you read this. Internal linking is the links on your website that point to other pages within your same website. External linking is when you link to another website.
14 Feb
How to Link Popularity Affects Search Engine Rankings
Search engines use a concept known as link popularity in determing the rankings for competing websites. The idea behind it is simple: If many other websites are linking to yours, then it must have some valuable content. With all else being equal, search engines will give a site with higher link popularity a better ranking than its competitor because the site with higher link popularity has demonstrated that it has content that others find useful.
25 Jan
Part I: Linking Practices That Will Hurt your Search Engine Rankings
Quality linking practices are encouraged by the major search engines as an acceptable way of improving site popularity, website traffic and help contribute to higher search engine rankings. As a webmaster you must be wary of engaging in poor linking practices that have the potential to strip your website of its ranking status on the major search engines Google, Yahoo and MSN.
